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College Marketing Coordinator Job Description

BENEFITS: 401K with employer match, Company Health Insurance Plan, PTO, etc.



  • College Ambassador Program 
    • Recruit, hire, train and manage Midwest College Brand Ambassadors (80 Ambassadors)
      • Educate each CBA on the program & expectations of the position
      • Maintain Midwest Ambassador Master Contact Spreadsheet
      • Track appropriate onboarding paperwork
      • Review & approve monthly events submitted
      • Coordinate monthly product pick-ups with ambassadors and Pepsi.
      • Review monthly photo reports, provide feedback for improvement, compile best of photos & track photo report credit for each ambassador.
      • Compile shipping information for promo box / barrel cooler fulfillment once a semester
      • Review & approve hours for working ambassadors & submit to payroll.
      • Complete product request ledger per month for all Midwest ambassadors.
    • Coordinate national CBA training uber conferences’
    • Create college program recaps/decks
    • Help staff national Rockstar events (music tours, college samplings, etc.) 
    • Brainstorm & execute national marketing blitzes for ambassadors

College & University Sales Support

    • Maintain Pepsi Master Contact Spreadsheet (Contracted Pepsi accounts, contract status, regions, PBC contact info, Rockstar contact info, retail pricing, programming)
    • Manage Calendar for all C&U on campus sampling events
    • Coordinate all college/university sampling events (Confirm event details, add to calendar, secure insurance, submit product request, schedule staff, request event recap, etc.)
    • Create recaps for on campus events and yearly college sales summary
    • Order and track prize fulfillment for sales programs

Student Travel

    • Manage Student Travel event calendar
    • Follow up/maintain all student travel websites & social media sites with updated branding
    • Maintain master library ‘best of’ photos & video from students & sales execution
    • Supply Student Travel companies with updated Marketing videos
    • Archive all partner marketing materials with branding
    • Maintain relationship with student travel companies and assist in event coordination
    • Assist with coordination of spring break activation in our confirmed destination locations.

Asset Management / Administrative

    • Assist in maintaining all program documents
      • College Marketing Sampling Tracker - track all college marketing events and product being ordered vs. sampled 
      • Sampling Events Master Contact Sheet – track all schools/accounts and contact info
      • Google maps - CBA Master Target List Colleges & PBC contracted colleges
      • Vehicle tracker 
        • Schedule required maintenance for vehicles.
        • Track monthly usage for each vehicle 
        • Submit monthly tracker when submitting expenses.
      • Update Product Education Deck (USA & CAN) each semester.
    • Create, track and submit invoices for Independent Contractors
    • Update documents to SecuriSync
    • Submit Monthly Expenses for College Marketing Gas Cards
    • Update Ning weekly with program updates (Rep of the Month, Rep of the Semester, Photo Contests, etc.)
    • Experience in Microsoft Office (Excel, PowerPoint, Outlook, Word, etc.)
    • Assist with producing Social Media content – Instagram


*Please note, some travel may be required (local samplings, college concerts, student travel, etc.) Please do not apply if you are still a full time student


ROCKSTAR INC & ROCKSTAR BEVERAGE CORPORATIONS are Equal Opportunity/Affirmative Action Employers: All qualified individuals, including, minorities, women and people with disabilities, are encouraged to apply.

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